A great film about product design. A bit of an eye opener to the amount of stuff we make and consue and the responsibility we have both as designers and consumers. The bit about Jonathan Ive discussing the Apple’s design process is excellent.

“Objectified is a feature-length documentary about our complex relationship with manufactured objects and, by extension, the people who design them. It’s a look at the creativity at work behind everything from toothbrushes to tech gadgets. It’s about the designers who re-examine, re-evaluate and re-invent our manufactured environment on a daily basis. It’s about personal expression, identity, consumerism, and sustainability.”

Check out the film’s website here: Objectified Film

Gary is also the Director behind the Helvetica Documentary Helvetica Film